Role: Design, Illustration, Art Direction
Client: Major League Soccer
In collaboration with FutbolArtistNetwork I art directed, designed and helped develop an officially licensed limited-run Soccer emojis app for Major League Soccer.
Below are selected samples of the Portland Timbers, La Galaxy & New York City FC emojis pack. Emojis are available for all 20 MLS teams and FAN also has licensing rights for the U.S. National Team.
I designed the emojis to mimic the MLS brand guide and reflected the use of the 45 degree angle throughout. I also designed a mascot (unused) - its head based on the MLS crest and body shapes to reflect the angles used in the MLS crest.